Leo Burnett aims to use AI to impact a billion people positively, says Chairman

In 2023, Leo Burnett has experienced a remarkable journey marked by substantial growth, garnering numerous international accolades, and reclaiming its position as India’s premier agency at the Cannes Lion International Festival of Creativity.

Leading the creative charge at the agency is Rajdeepak Das, recently appointed as Chairman of Leo Burnett South Asia and Chief Creative Officer of Publicis Groupe South Asia.

As we approach the conclusion of 2023, Storyboard18 engages in a conversation with Rajdeepak Das about his new role, the evolving advertising landscape, and the aspects of creative leadership that excite him.

For the complete discussion, please watch the accompanying video.