One of the largest processor and exporter of instant coffee globally, CCL Products, has nearly 10 percent market share in the global private label instant coffee market. It has a total capacity of 35,000 metric tonnes per annum and the plants are located in India, Vietnam and Switzerland.
However, the company does not own any coffee plantation and works on cost-plus model. It deals in both B2B and B2C with over 90 percent of its revenue coming from the former.
Moneycontrol.com’s Nandish Shah gets more details on the company’s performance in the special segment ‘Moneycontrol Pro Ideas For Profit’.
Watch video for more.